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Liverpool SEO Agency – Arken Marketing
Getting to the top of Google can be massive for almost any business out there, when compared to other marketing methods SEO has the advantage of people ALREADY looking to do business with you.
What Is SEO?
When choosing what service to use or product to buy, most users don’t bother to scroll past the first page of Google or Bing, so if you’re not on the first page, you’re nowhere. A better Google ranking = more customers. It’s that simple. Search Engine Optimisation (SEO) is a process of optimising your website to improve its performance in search engines.
At Arken Marketing, we work in partnership with our clients to improve all aspects of site performance, which translates into higher rankings and more customers.
Why You Need SEO Liverpool
Put simply, SEO is about ensuring that when your customers are searching online, your business is seen by the highest number of people possible. A higher search engine ranking means more visitors and more customers.
SEO connects you with customers who are searching for your business, product or service. It’s an essential investment for any business that wants to grow.
Why choose us?
At SEO Liverpool, we dedicate our services towards ensuring our clients’ continual success. Our goal is to help your website reach its full potential – we want to see it perform well just as much as you do!
This client, in particular, was in a slow and steady decline for months and had their worst Christmas ever.
In just a short 3 months they’ve had the best start to the year ever, and are now set for the best year they’ve had to date through their website.
Hear From Our Current Customers:
Our Proven Approach To Doing SEO For Your Business
Our 5 Pillar Method
All our SEO campaigns begin with a technical site audit, depending on the size and structure of your site will determine the level of analysis. A local business will require less work than an eCommerce store with 300 products for example.
We need to make sure the rest of the steps we take will work as it should, this starts with having a technically sound website.
We start from the top down, not all keywords are created equal. We find keywords that are super relevant and are likely to influence a sale. Although traffic is the ultimate goal, we want traffic that is going to benefit your business.
We do this through proper targeting, and we can only find the targets, with keyword research.
The intent of a keyword or a page is becoming more and more important. We compare your pages to similar pages that match the intent and then create content briefs around that.
If we compare a post roundup with a product category page we are going to be mixing with intents and giving the visitor a worse experience.
Good content is going to help every aspect of the SEO campaign, it will help us generate more links, it will help us sell more products and it will help us rank.
We create content that engages readers and sells your products.
The final piece of the puzzle, going through all the steps will make the links we build so much more effective.
In the previous step we will have created content worth link to, but it doesn’t happen by itself, we promote the hell out of our linkable assets.
To rank for any competitive keyword, link building is a MUST.
Frequently Asked Questions:
The implementation of proper SEO practices can be quite technical. As such, you may require professional assistance. Rest assured, though, our team of talented professionals can provide you with the best of services.
If you are proficient in implementing SEO practices, then you may not require our assistance. However, we can still offer you some guidance. Our services include a free examination of your website. Upon request, we will conduct a thorough inspection of your website, and recommend possible improvements.
If you’re savvy with implementing SEO, then perhaps you can take care of the matter yourself. If so, you might want to head on over to our B2B SEO guide. It features a detailed breakdown of essential SEO practices, and how to implement them.
As with any business endeavour, a certain degree of patience is necessary. The market today is incredibly competitive, so it can take time for your site to reach a desirable ranking.
Aside from this, there are factors that influence the time required to reach a good ranking. These include:
1. Your website’s age. Newer sites may require more time.
2. The level of your domain authority. A higher domain authority translates to a greater search engine ranking.
3. Your content’s quality. Quality determines your website’s traffic and the amount of visitor engagement.
4. Use of keywords. Selecting the right keywords is vital for website ranking.
Sometimes, special circumstances can have an adverse effect on your site’s ranking. For example, a website penalty or the work of an irresponsible Liverpool SEO exec can slow down your site’s progress. In our experience, it’s best to not try and fix these mistakes. Instead, the better alternative is to start a new website from scratch.
As mentioned above, there are several factors that affect your website’s ranking. If you want to know the particulars of your website’s performance, then it’s best to have us run a thorough analysis. Send us an e-mail, and we’ll get it done for you, free of charge.
It’s simple. Either fill out the form above or give us a call at 01934 260955. Once you’ve done that, we’ll take a look at your website, and provide you with a comprehensive assessment.
After sending us on email, or using our contact form, we'll go away and do a quick audit on your site. Only a quick look, and then set up a time to hop on a call so we can go through a few ideas how you could potentially grow your business.
After that call you can decide whether you want to proceed or not, but if nothing else you will get actionable advice from the first meeting.
Unfortunately depending on your market, your website it's impossible to give a flat rate. We first have to check out the competition we're dealing with, your starting position and how quickly you want to get there.
Every quote is tailored depending upon the competition for your market.